Fall Update Featured

Unsubscribe Text: Best Practices & Tips

When sending an email broadcast, we all dread those unfortunate unsubscribes. However, they are a necessary evil as every email marketing message you send must contain an option to unsubscribe from your mailing list. Can you do anything to prevent users from unsubscribing without being pushy? We’ll go through a few techniques you can use…

AI robot

12 Tips for AI Marketing

Gartner predicts AI software will reach $62 billion in 2022. Artificial intelligence can be used in many different contexts, and that’s part of what makes it so difficult to define. Is it just a buzzword? Is it a technology that can be harnessed for practical purposes? 🚧 In this article, we’ll focus on artificial intelligence…

Why Whitelisting Emails Is Essential

Do you use email marketing in your company? Or considering email marketing? You should know that, no matter how good your emails are, they might still land in your reader’s inbox. That’s definitely not what we want. Did you know that your email can land in spam even though nobody reported you? There are specific…

Engage and lead your audience through every step of the customer lifecycle

Platform.ly - the next-gen marketing automation platform

Learn More