Workflow Automation Ideas for eCommerce (2022 Edition) Ecommerce is one of the pillars of modern-day business and it does not seem like it is going to go away anytime soon. Trends suggest that eCommerce businesses will keep on growing and thriving in the coming years. However, it’s not always easy to manage an eCommerce business, even with a great team. There are… by Vanessa Marcos Continue Reading...
Workflow Automation Ideas for eCommerce (2022 Edition) Ecommerce is one of the pillars of modern-day business and it does not seem like it is going to go away anytime soon. Trends suggest that eCommerce businesses will keep on growing and thriving in the coming years. However, it’s not always easy to manage an eCommerce business, even with a great team. There are… by Vanessa Marcos Continue Reading...
Create Your Iron Clad Data-Driven Marketing Automation Strategy ⚙️ In this day and age where consumers are faced with marketing messages from every direction, creating a successful marketing campaign can be difficult and time-consuming. That’s where a good marketing data-driven marketing automation strategy comes in. Data-driven marketing automation is a technique that requires being able to create and run automations, taking the data collected… by Vanessa Marcos Continue Reading...
Top 7 CRM Metrics You Should Track 🙊 Did you know that your CRM contains many hidden metrics that you should be tracking? In this article, we’ll show you several CRM metrics that you should track and that can help you improve your service and increase your conversion rate. Your CRM holds information that is valuable and beneficial to your business and marketing… by Vanessa Marcos Continue Reading...
Webhooks: A Short Guide 👨🏫 You have probably heard about webhooks before, but maybe thought they were too complicated for your business. 💼 The thing is, webhooks can help you automate your marketing tasks by connecting different apps together. This will give you an advantage over your competitors and allow you to spend more time optimizing your strategy rather than… by Vanessa Marcos Continue Reading...
Advantages of Segmenting Your Email Marketing Campaigns Segmentation is often mentioned as a pillar strategy for email marketing. But do you know what segmentation is and what the advantages are of using it in your email marketing campaigns? In this article, we’ll go through the benefits of email marketing segmentation and give you a few ideas on how to use it. First… by Vanessa Marcos Continue Reading...
What Are Sales Pipelines & How To Create One 🧭 If you’re not sure what steps your customers need to go through prior to making a purchase, a sales pipeline might help you. We recently added this feature to Platformly so, in this article, we’ll show you how to use them in order to sell more and improve your relationship with customers. 🤝 But first of… by Vanessa Marcos Continue Reading...
7 Ways Marketing Automation Can Help Your eCommerce Business 🛍️ As a marketer, you’ve probably heard of eCommerce marketing automation. However, when people first hear about marketing automation, they usually have quite a few questions. Is it going to replace real-life marketers? How does it work? How is it going to help me? This article is going to answer these questions by showing a few… by Vanessa Marcos Continue Reading...
Top 10 Best Practices for your SMS Marketing Campaigns 📱 SMS used to be a communication tool that wasn’t available for the common business to use. However, with the rise of new and more affordable marketing automation solutions like Platformly, many small and medium businesses now have the chance to use this means as a marketing solution to let consumers know about news and offers…. by Vanessa Marcos Continue Reading...
How to Use Marketing Funnel Automation to Nurture Sales For many marketers, marketing automation is still a confusing matter. With this article, we hope to clarify some of the myths surrounding marketing automation and show you the benefits of getting a marketing automation solution for you and your team. First of all, there’s a common myth that marketing automation will replace marketers. That couldn’t… by Vanessa Marcos Continue Reading...
7 ActiveCampaign Alternatives That Help You Grow Your Business On Autopilot Marketing automation tools have been growing in popularity over the last little while as people make the push to streamline their lives and reduce the amount of time that is spent doing manual tasks. As these tools become more popular, comes an increase in competition. ActiveCampaign is one of the juggernauts in this field (they… by Irina Maltseva Continue Reading...