Create Your Iron Clad Data-Driven Marketing Automation Strategy ⚙️
In this day and age where consumers are faced with marketing messages from every direction, creating a successful marketing campaign can be difficult and time-consuming. That’s where a good marketing data-driven marketing automation strategy comes in. Data-driven marketing automation is a technique that requires being able to create and run automations, taking the data collected…
Email Marketing
Marketing Automation
Growth Marketing
Business Training
Product Updates
Create Your Iron Clad Data-Driven Marketing Automation Strategy ⚙️
In this day and age where consumers are faced with marketing messages from every direction, creating a successful marketing campaign can be difficult and time-consuming. That’s where a good marketing data-driven marketing automation strategy comes in. Data-driven marketing automation is a technique that requires being able to create and run automations, taking the data collected…
Top 7 CRM Metrics You Should Track 🙊
Did you know that your CRM contains many hidden metrics that you should be tracking? In this article, we’ll show you several CRM metrics that you should track and that can help you improve your service and increase your conversion rate. Your CRM holds information that is valuable and beneficial to your business and marketing…
Webhooks: A Short Guide 👨🏫
You have probably heard about webhooks before, but maybe thought they were too complicated for your business. 💼 The thing is, webhooks can help you automate your marketing tasks by connecting different apps together. This will give you an advantage over your competitors and allow you to spend more time optimizing your strategy rather than…
Advantages of Segmenting Your Email Marketing Campaigns
Segmentation is often mentioned as a pillar strategy for email marketing. But do you know what segmentation is and what the advantages are of using it in your email marketing campaigns? In this article, we’ll go through the benefits of email marketing segmentation and give you a few ideas on how to use it. First…
What Are Sales Pipelines & How To Create One 🧭
If you’re not sure what steps your customers need to go through prior to making a purchase, a sales pipeline might help you. We recently added this feature to Platformly so, in this article, we’ll show you how to use them in order to sell more and improve your relationship with customers. 🤝 But first of…
7 Ways Marketing Automation Can Help Your eCommerce Business 🛍️
As a marketer, you’ve probably heard of eCommerce marketing automation. However, when people first hear about marketing automation, they usually have quite a few questions. Is it going to replace real-life marketers? How does it work? How is it going to help me? This article is going to answer these questions by showing a few…
Top 10 Best Practices for your SMS Marketing Campaigns 📱
SMS used to be a communication tool that wasn’t available for the common business to use. However, with the rise of new and more affordable marketing automation solutions like Platformly, many small and medium businesses now have the chance to use this means as a marketing solution to let consumers know about news and offers….
How to Use Marketing Funnel Automation to Nurture Sales
For many marketers, marketing automation is still a confusing matter. With this article, we hope to clarify some of the myths surrounding marketing automation and show you the benefits of getting a marketing automation solution for you and your team. First of all, there’s a common myth that marketing automation will replace marketers. That couldn’t…
7 ActiveCampaign Alternatives That Help You Grow Your Business On Autopilot
Marketing automation tools have been growing in popularity over the last little while as people make the push to streamline their lives and reduce the amount of time that is spent doing manual tasks. As these tools become more popular, comes an increase in competition. ActiveCampaign is one of the juggernauts in this field (they…
How Small Businesses Can Benefit From Marketing Automation
Tired of guessing games — will this or that marketing activity work out or not, especially when budgets are melting, like snow in March? It’s a common problem even for enterprises, not to mention small businesses. And the more activities companies embrace, the harder it becomes to handle all of them efficiently. This point isn’t…
Topics of Interest
Email Marketing
Tips, insights, fresh ideas and more
to up your email marketing game
Marketing Automation
Techniques that will help you design
more effective automations
Growth Marketing
Other marketing topics: SEO,
Content Marketing, Growth Hacking...
Business Training
General business advice,
how to start and run a business
Product Updates
Updates about Platform.ly,
our all-in-one marketing platform